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How is the layout of a Blog Post Template built?

How is the layout of a Blog Post Template built?

A client wants to catapult themselves into a thought leader for their industry. As their designer, how can you help to promote a company’s thought leadership through templates?

A client wants to catapult themselves into a thought leader for their industry. As their designer, how can you help to promote a company’s thought leadership through templates?

How can the layout of a blog post improve the blog author’s experience?

How can the layout of a blog post improve the blog author’s experience?

Where do you change layout of individual blog posts?

Where do you change layout of individual blog posts?

Fill in the blank: While most pages should be optimized for user interaction, responsive blogs should be first optimized for _________.

Fill in the blank: While most pages should be optimized for user interaction, responsive blogs should be first optimized for _________.

For the sake of keeping users engaged over time, it is vital that a blog feature a ________ in addition to content.

For the sake of keeping users engaged over time, it is vital that a blog feature a ________ in addition to content.

True or false: Design consistency with home page and site pages is important to user experience.

True or false: Design consistency with home page and site pages is important to user experience.

In order to maximize readability of your blog, you should design using only one color.

In order to maximize readability of your blog, you should design using only one color.

Calls-to-Action should be included in Blog Posts and ________?

Calls-to-Action should be included in Blog Posts and ________?

Where are options such as Date Format and Commenting options controlled from?

Where are options such as Date Format and Commenting options controlled from?

Which of the following questions does NOT factor into developing your site’s user personas:

Which of the following questions does NOT factor into developing your site’s user personas:

True or False: When designing for your users, your initial site prototype should be written in code.

True or False: When designing for your users, your initial site prototype should be written in code.

Affordances can also be described as:

Affordances can also be described as:

What is the feedback principle in relation to designing the user experience?

What is the feedback principle in relation to designing the user experience?

Of the following choices, which would be the best way to create a consistent site experience?

Of the following choices, which would be the best way to create a consistent site experience?

Adaptive design relies on predefined screen sizes.

Adaptive design relies on predefined screen sizes.

Fill in the blank: Acccording to by Akamai, 40% of people will abandon a webpage if it takes more than _____ seconds to load.

Fill in the blank: Acccording to by Akamai, 40% of people will abandon a webpage if it takes more than _____ seconds to load.

Select the correct line of HTML that activates the phone app of a mobile device.

Select the correct line of HTML that activates the phone app of a mobile device.

When designing a mobile-optimized menu in HubSpot, the menu stacks vertically on smaller screens by default.

When designing a mobile-optimized menu in HubSpot, the menu stacks vertically on smaller screens by default.

What element is most important when writing a CSS media query?

What element is most important when writing a CSS media query?

Before asking your client questions about her business, it is best to tell her the reasons for the questions and the benefit because:

Before asking your client questions about her business, it is best to tell her the reasons for the questions and the benefit because:

Asking a client questions about his desired business objectives is:

Asking a client questions about his desired business objectives is:

Before the start of a meeting, thinking about the meeting’s desired outcome will:

Before the start of a meeting, thinking about the meeting's desired outcome will:

“I can see how that would be frustrating” and “That is a valid concern. Many of my clients have expressed that same concern before starting their campaign” are both examples of speaking with a concerned client. These types of responses are:

“I can see how that would be frustrating” and “That is a valid concern. Many of my clients have expressed that same concern before starting their campaign” are both examples of speaking with a concerned client. These types of responses are:

Before you meet with your new client, your online research showed that she played golf for a local college you also attended. Bringing this up in when you meet would:

Before you meet with your new client, your online research showed that she played golf for a local college you also attended. Bringing this up in when you meet would:

Your client mentions he has some concerns about implementing a Google Search campaign. Which is a good example of clarifying the client’s concerns?

Your client mentions he has some concerns about implementing a Google Search campaign. Which is a good example of clarifying the client’s concerns?

You are nearing the end of a successful meeting with a client, when she tells you, “this all sounds really great, but I do not have the budget for Google Search right now.” What should you do next?

You are nearing the end of a successful meeting with a client, when she tells you, “this all sounds really great, but I do not have the budget for Google Search right now.” What should you do next?

A good guideline for asking your client questions to understand her marketing needs and how you might be able to help her is:

A good guideline for asking your client questions to understand her marketing needs and how you might be able to help her is:

A client that owns a fine-dining restaurant in London wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client’s campaign to help achieve their goal?

A client that owns a fine-dining restaurant in London wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client's campaign to help achieve their goal?

A question that includes factual information based on market research, such as, “Four in five consumers want search ads to be customized to their city or immediate surroundings. How are you approaching your local online opportunity?” is a good example of:

A question that includes factual information based on market research, such as, “Four in five consumers want search ads to be customized to their city or immediate surroundings. How are you approaching your local online opportunity?” is a good example of:

A positioning statement is a quick 90 second explanation of what type of clients you work with, what challenges they face, and how they can benefit from working with you. When is it appropriate to use a positioning statement?

A positioning statement is a quick 90 second explanation of what type of clients you work with, what challenges they face, and how they can benefit from working with you. When is it appropriate to use a positioning statement?

Which is a benefit of doing pre-call planning before pitching online advertising solutions to a client?

Which is a benefit of doing pre-call planning before pitching online advertising solutions to a client?

Anne-Marie’s business goal is to generate online sales of her handmade purses. Her AdWords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (ROI)?

Anne-Marie’s business goal is to generate online sales of her handmade purses. Her AdWords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (ROI)?

When introducing yourself to a new client, it is important to share:

When introducing yourself to a new client, it is important to share:

Why is it important to understand the expectations a client has of you?

Why is it important to understand the expectations a client has of you?

You have a meeting with a new client. Why would it be a good idea to share anonymized data (such as conversion rate and cost-per-conversion) from some successful clients in the same industry as this client?

You have a meeting with a new client. Why would it be a good idea to share anonymized data (such as conversion rate and cost-per-conversion) from some successful clients in the same industry as this client?

You recently read a great article about the importance of a quality mattress in preventing back problems and it reminds you of your client who owns several mattress stores. After reading the article, you:

You recently read a great article about the importance of a quality mattress in preventing back problems and it reminds you of your client who owns several mattress stores. After reading the article, you:

All other things being equal, if you’ve set a maximum cost-per-click (max. CPC) bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad position, what is the actual amount you’d pay for that click?

All other things being equal, if you've set a maximum cost-per-click (max. CPC) bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad position, what is the actual amount you'd pay for that click?

You are about to conclude your meeting with a new client who would like to start an online marketing campaign. Before concluding the meeting, what best practice should you use?

You are about to conclude your meeting with a new client who would like to start an online marketing campaign. Before concluding the meeting, what best practice should you use?

During a sales meeting, you use the Google Trends tool to show insights and link back to what the client said about hiring someone to create online campaigns for her toy store website. What is the purpose of doing this?

During a sales meeting, you use the Google Trends tool to show insights and link back to what the client said about hiring someone to create online campaigns for her toy store website. What is the purpose of doing this?

Your client wants to improve his ad positioning. You recommend that one way he can do this is by increasing his bid amount. Why is it a good idea to also explain to your client how this will benefit him?

Your client wants to improve his ad positioning. You recommend that one way he can do this is by increasing his bid amount. Why is it a good idea to also explain to your client how this will benefit him?

When covering the agenda at the beginning of a meeting, stating the purpose should be:

When covering the agenda at the beginning of a meeting, stating the purpose should be:

What is the main purpose of summarizing the conversation with the client at the end of a meeting?

What is the main purpose of summarizing the conversation with the client at the end of a meeting?

Your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of online advertising campaigns?

Your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of online advertising campaigns?

Asking the client, “Is there anything else you want to be sure we discuss during our meeting?” is:

Asking the client, “Is there anything else you want to be sure we discuss during our meeting?” is:

Starting a client meeting with an agenda:

Starting a client meeting with an agenda:

“Dofollow” is a value that can be assigned to the rel attribute of an HTML element to instruct that the hyperlink should not influence the link target’s ranking in the search engine’s index

“Dofollow” is a value that can be assigned to the rel attribute of an HTML element to instruct that the hyperlink should not influence the link target’s ranking in the search engine’s index

“Nofollow” is a value that can be assigned to the rel attribute of an HTML element to instruct that the hyperlink should influence the link target’s ranking in the search engine’s index.

“Nofollow” is a value that can be assigned to the rel attribute of an HTML element to instruct that the hyperlink should influence the link target’s ranking in the search engine’s index.

1% CTR means that for every 100 impressions there are 10 clicks.

1% CTR means that for every 100 impressions there are 10 clicks.

A 1-second delay in page response can result in a:

A 1-second delay in page response can result in a: