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In terms of successful marketing, why is it important to use empty space effectively?

In terms of successful marketing, why is it important to use empty space effectively?

A) Empty space reduces eye strain for the visitor.
B) Empty space drives focus to the page elements that matter most.
C) Empty space makes a page look more modern and attractive.
D) A & C are correct.

The correct answer is:
B) Empty space drives focus to the page elements that matter most.