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Adwords display exam answers 2018 - Page 14 of 14

adwords display exam answers 2018

Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend?

16/12/2017 - Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend?

Your client Christina wants to drive traffic to her site. She has return–on–investment goals and is already using AdWords conversion tracking. Which bidding strategy would you recommend?

16/12/2017 - Your client Christina wants to drive traffic to her site. She has return–on–investment goals and is already using AdWords conversion tracking. Which bidding strategy would you recommend?

Your client has a cupcake shop in a hard–to–find alley in San Francisco. She’s advertising on the Display Network. What’s the best way to help people find her?

16/12/2017 - Your client has a cupcake shop in a hard–to–find alley in San Francisco. She’s advertising on the Display Network. What’s the best way to help people find her?

Your client has a Mexican restaurant and wants to increase brand awareness in the local community. What type of ad would you create to help reach your client’s goal?

16/12/2017 - Your client has a Mexican restaurant and wants to increase brand awareness in the local community. What type of ad would you create to help reach your client's goal?

Your client Kevin works for a retailer that sells eco–friendly products. He wants to attract an audience with an established interest in his message. What type of targeting would you recommend?

16/12/2017 - Your client Kevin works for a retailer that sells eco–friendly products. He wants to attract an audience with an established interest in his message. What type of targeting would you recommend?

Your client wants to place image and video ads on a wide variety of websites so people will see them while browsing those sites. Which type of AdWords campaign would be best for that?

16/12/2017 - Your client wants to place image and video ads on a wide variety of websites so people will see them while browsing those sites. Which type of AdWords campaign would be best for that?

Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products. You recommend using the Search Network with Display Select because the Display option:

16/12/2017 - Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products. You recommend using the Search Network with Display Select because the Display option:

Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend?

16/12/2017 - Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend?

Your client who sells sports shoes might choose to target a custom affinity audience if he wants to:

16/12/2017 - Your client who sells sports shoes might choose to target a custom affinity audience if he wants to:

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