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Display advertising exam study guide pdf - Page 3 of 14

display advertising exam study guide pdf

You are interested in understanding how clicks lead to a sale on your site. What do you call a click that leads to a sale on your site?

26/01/2018 - You are interested in understanding how clicks lead to a sale on your site. What do you call a click that leads to a sale on your site?

Which remarketing list segment will typically have the highest volume of viewers?

26/01/2018 - Which remarketing list segment will typically have the highest volume of viewers?

Which manual bidding strategy can you use to increase your reach?

26/01/2018 - Which manual bidding strategy can you use to increase your reach?

In addition to partner websites, where can you display your ads on the Google Display Network? (Choose 2)

26/01/2018 - In addition to partner websites, where can you display your ads on the Google Display Network? (Choose 2)

How many websites are part of the Google Display Network?

26/01/2018 - How many websites are part of the Google Display Network?

What targeting options are available on the Display Network? (Choose 2)

26/01/2018 - What targeting options are available on the Display Network? (Choose 2)

Which ad format is recommended for driving action?

26/01/2018 - Which ad format is recommended for driving action?

What does remarketing allow you to do? (Choose 2)

26/01/2018 - What does remarketing allow you to do? (Choose 2)

What are the key benefits of using the Google Display Network? (Choose 2)

26/01/2018 - What are the key benefits of using the Google Display Network? (Choose 2)

Which bidding strategy should use you if you want to increase revenue from your ad spend?

26/01/2018 - Which bidding strategy should use you if you want to increase revenue from your ad spend?

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